Prepay Powers 17 million New Ukrainians to Enter the Mobile Market
Released on = May 12, 2006, 5:17 am
Press Release Author = David Kane, Wireless World Forum
Industry = Telecommunications
Press Release Summary = Following in Russia's footsteps Ukraine is experiencing strong subscriber growth with ownership reaching 30 million by 2007, (a growth of 17 million since 2004).
Press Release Body = Following in Russia's footsteps Ukraine is experiencing strong subscriber growth with ownership reaching 30 million by 2007, (a growth of 17 million since 2004).
Data from Wireless World Forum\'s \"Ukraine Mobile Market 2006\" statistical handbook reveals that the majority (95%) of new subscriptions are in the prepaid sector pushing down voice ARPU (which will fall 11% to $6.9 pcm by 2007). In contrast the messaging and content sectors provide the main growth story with the average Ukrainian spending $1.6 a month on data services by 2007.
Further growth in the Ukrainian market can be achieved through three routes: 1. Continuing to attract new subscribers though affordable prepay options. 2. Converting prepaid contracts into more lucrative postpay contracts. 3. Developing the data market.
Web Site = http://www.w2forum.com
Contact Details = David Kane, Research Analyst Wireless World Forum david.kane@w2forum.com
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